video production canberra

For both animation and live-action, the turnaround time is around six to eight weeks, including feedback loops. Pre-prod takes up to four of these weeks to ensure everything is followed according to the plan.

This typically depends on one of three goals: customer acquisition, engagement or retention. We also consider audience and distribution channels (TV, Facebook, Youtube, TikTok).

We started producing online commercials. This opened the door to nine different content categories: brand, product, live-streaming, documentaries, testimonials, case studies, training, explainer, crowdfunding, short film, and social ads.

We’ve worked hard on ensuring that our approach to promotional videos is seamless across all categories (read some of our reviews). We hate run-of-the-mill work and instead aspire to be one of the best video production companies in the world, working from our home base in Melbourne.

Vidico’s approach to the web video production process has always been end-to-end. We absolutely love being involved in scripting, storyboarding, and telling your company’s story in the most efficient way possible. You can book a call with one of our producers here for a complete rundown of our production workflow.

In ROI terms, our most profitable channels are Instagram, Facebook and Youtube. These are also our favourite ad platforms for accuracy in audience targeting and ongoing optimisation/testing of clip campaigns.

Our favourite 2019 metric: reel ads on Facebook are 3-5x more likely to convert a customer than static assets.

Our productions are all produced locally here in Melbourne — even all our work with US accents. Our level of involvement throughout our production service is always end-to-end, which has enabled both domestic and international collaborations of the highest quality.

For reels that require overseas content, like event production (including case study reels) or commercial production, we’ll either organise for a small team to manage your needs locally or ensure that a member of the Vidico production team manages the production on-site.

Vidico also produces video content locally in Canberra, Sydney, Adelaide, and Brisbane. We offer end-to-end production services for domestic and international collaborations.

It depends on a) your type of company and b) the stage that your company is at. More abstract and backend concepts are well suited to animation, as there is lesser resource limitation on creating vision. Live-action service incites more of an emotional connection because it gives a clear message, which might be essential to your sales and marketing strategy.

Yes. We manage the whole animated video production process.

Our Canberra video production creative agency believes that you should have one provider that completely understands your brand over time; this is the key to a professional and animated production solution that works consistently over time.

Yes. All of our explainer videos include storyboarding — we see this as one of the most integral parts of the entire process.

We work on a monthly retainer structure, with no commission on ad spend. We have a predictable amount dedicated to optimisation and changes to content each month, alongside suggestions in strategy as time passes.

Campaigns work best with a minimum three-month investment. We can opt for shorter campaigns (such as Kickstarter launches), but we’ll likely need to sustain further organic traction with media and PR in the case of the latter.