Our brand videos are engineered for performance. In our video strategy, you’ll see an immediate increase in the inbound acquisition, better ROI vs still images, and a wealth of visual assets to use across any size of the campaign.
Our videos have achieved over 1.4 billion views over time.
Chances are you’ve already seen one of our videos on TV or YouTube.
Brand videos are strategic. Our brand video production services Australia team will focus on making connections with the target audience.
Work with us to produce visual content that people never forget. Ever seen (and laughed) at those ads on TV for Temple & Webster, Square or The Oodie? We produced those ads!
Vidico were simply brilliant for our TVC. They’re a dual threat of artistic ability and story-telling know how. They went through pre-pro without a hitch, executed our shoot day efficiently and got through 5 rounds of edits quickly.
We are very happy with our new video content which formed a part of our larger brand campaign. Using various cuts of the video across YouTube, display, website and social media we've increased our traffic and uplift for our brand.
We looked at several agencies to help us with a video, and we chose Vidico for two reasons: their explainer video quality and their willingness to move beyond the cookie-cutter approach.
Fantastic service from top to tail from the team. We (Koala) gave them about 3 weeks to completely produce (talent, location, storyboards, alts, crew) a multichannel creative campaign and they hit it out of the park and the work resulted in our best ever view-though-rates for a YouTube campaign (and we've done a few). Michael, Evan, Ash and co are guns and you'd be smart to get in with them early before they move to LA and start shooting Nike and Apple campaigns.
At Vidico, our corporate videos production process is streamlined and straightforward:
You should invest in a brand and corporate video production because a video can deliver exceptional results and can reach your target audience. Corporate videos can communicate in a way that words and images lack and, when executed with perfection, can impact your brand. Vidico is a branding expert, and corporate videos can increase traffic, bring leads, and help your brand land new sales.
Our streamlined approach enables quick A/B testing and timely delivery of assets allowing you to measure success faster in multiple areas depending on your marketing goals, strategies and business model.
The key metrics you’ll focus on will depend on your goals. From engagement, awareness, traffic and conversions, there’s a KPI for each stage of the funnel.
If you’re going to run social ads, we encourage you to share your performance data in real time so we can learn and iterate quickly to double down on what’s working.
The turnaround time for animation and live-action corporate video production is six to eight weeks, including feedback loops. Pre-production of brand videos takes up to four weeks — we’re a production company that loves planning.
Vidico’s approach to the corporate video production process has always been end-to-end. We absolutely love being involved in video strategy, scripting, storyboarding, and telling your company’s story in the most efficient way possible.
You can book a call with one of our producers here for a complete rundown of our corporate video production workflow.
We started producing online commercials. This opened the door to nine different video content categories: brand, product, testimonial, case study, training, explainer, crowdfunding, and social ads.
We’ve worked hard on ensuring that our approach to training videos is seamless across all categories (read some of our reviews).
We hate run-of-the-mill work and instead aspire to be one of the best video production companies in the world, working from our home base in Melbourne.
In ROI terms, our most profitable channels for corporate videos are Instagram, Facebook and Youtube. These are also our favourite ad platforms when it comes to accuracy in audience targeting and ongoing optimisation/testing of video campaigns.
Our favourite 2019 metric: video ads on Facebook are 3-5x more likely to convert a customer than static assets.
Our video productions are all produced locally here in Melbourne — even all our work with US accents.
Our level of involvement throughout the brand videos e is always end-to-end, which has enabled both domestic and international collaborations of the highest quality.
For videos that require overseas content, like training videos, corporate videos, or commercial video production, we’ll either organise for a small team to manage your project locally or ensure that a member of the Vidico production team manages the production on-site.
It depends on a) your type of company and b) the stage that your company is at. More abstract and backend concepts are well suited to animation, as there is lesser resource limitation on creating quality vision.
Live action in corporate videos incites more of an emotional connection, which might be essential to your sales and marketing strategy.
Yes. We can help to produce your entire corporate videos. We believe that you should have one provider of corporate videos that completely understands your brand over time; this is the key to a professional video and corporate video production solution that works consistently over time.
Yes. Our corporate videos and training videos include storyboarding. We see that storyboarding is a key point when making corporate videos.
When it comes to corporate videos, we work on a monthly retainer structure without commission on ad spend projects. We have a predictable amount dedicated to optimisation and changes to video content each month, alongside suggestions in strategy as time goes on.
Corporate videos and campaigns work best with a minimum three-month investment. We can opt for shorter campaigns (such as Kickstarter launches), but we’ll likely need to sustain further organic traction with media and PR in the case of the latter.
