Content engine launch

Curavel

Launching with zero customers, Curavel needed credibility fast. A premium design and motion system made Auxilium feel enterprise ready across their tradeshow booth, website design, video, and print, while one content engine turned a single story into many on brand assets.

Michael Lujano
If I had a dollar for every person I’ll refer, I could hire Vidico again and still buy lunch. They didn’t raise the bar, they launched it into orbit.
Michael Lujano
Director of Software Development
The Ask

The Ask

  • Debut Auxilium at its first conference with zero customers in a very small market.

  • Create immediate credibility with a premium, unified presence.
  • Cover tradeshow booth, website design, video, and print in one coherent story.
  • Check out their premium website.
  • Install a reusable design + motion system so future updates are simple screen or copy swaps.

  • Optimize for qualified engagements—demo bookings and early contract conversations—over views.
The System We Installed

The System We Installed

  • Design system: Type, color, grid, and reusable layouts for booth walls, site pages, brochures, and link previews; shared iconography and headline formulas; export-ready specs.

  • Motion system: Modular scene kit for product proof, UI walkthroughs, supers, and CTA end frames; consistent transitions; pre-baked 16:9, 1:1, 9:16 and 6/10/15/30s lengths.

  • Team-ready templates: Figma components, caption and CTA libraries, end-card variants, screen-replacement workflow, and naming conventions so screens and copy can be swapped fast without rebuilds.

Brand Lift & Credibility

Brand Lift & Credibility

With every touchpoint speaking the same language, Curavel felt established from day one. Attendees approached the booth assuming a scaled company; some even asked who was funding it and who does the marketing. The polish drew partners into conversations and had competitors photographing the booth. Our client’s exact words: “They didn’t just deliver quality, they delivered bragging rights.”

Outcomes

Outcomes

  • 80+ qualified leads launching in a highly specialised market
  • First demo in days after both events
  • Contract negotiations within two weeks
  • Videos central at the booth; assets continue reinforcing on web and social

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