Choosing the right video agency for your SaaS or tech company isn’t just about finding someone who can create animated explainer videos. It’s about finding a partner whose process, style, and business model align with your growth strategy and video marketing goals.
The choice often comes down to scale, systems, and strategy. Some companies need a single polished animated explainer to simplify complex ideas, while others require ongoing video production that can deliver multiple videos across different channels and formats. This blog post compares Vidico vs Yum Yum Videos so you can pick the model that fits your business, roadmap, and audience.
Key Takeaways:
- Vidico’s systems-based approach creates asset banks that generate multiple video variants from single productions
- SaaS and tech specialization mean a deeper understanding of complex product marketing challenges
- Subscription models deliver predictable capacity with improving per-asset economics as libraries grow
- Full-format range (live-action, 2D/3D, motion graphics) supports the entire customer journey mapping
- KPI-driven testing and iteration process focuses on measurable business outcomes over creative delivery
Content
Vidico: SaaS and Tech-First Approach
Vidico has developed deep expertise working with SaaS and tech companies, understanding the unique challenges these businesses face when trying to simplify complex ideas and complex topics for their audience. Their team has created videos for companies like TikTok, Square, and Spotify, building specialized knowledge around tech product marketing.
This specialization means Vidico understands how to educate prospects about technical products, develop messaging that resonates with decision-makers, and create content that works across the entire customer journey—from awareness through conversions.
Who Is Vidico?
Vidico [1] is an end-to-end creative partner for fast-growing companies that require high volume without compromising quality. We build asset banks, reusable templates, and motion toolkits, so each production cycle creates a family of videos—explainers, demos, commercials, social media content, and sales enablement—that deliver outcomes. Our systems help simplify complex ideas, maintain consistent style and visuals, and develop multi-format variants that feel seamless across channels.
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Who Is Yum Yum Videos?
Yum Yum Videos is best known for character-driven animated explainer videos. The team specializes in approachable stories that educate and engage, helping viewers watch and understand complex topics in a single hero piece. They operate globally (with roots in Buenos Aires and presence in Miami, Florida, USA) and are a strong choice when you need an animated explainer crafted for a landing page or pitch.
Quick Comparison Overview
| Dimension | Vidico | Yum Yum Videos |
|---|---|---|
| Core Strength | Systems & scale for SaaS/B2B companies | Polished 2D animated explainer videos |
| Format Range | Live-action + 2D/3D + motion graphics | Primarily 2D animation and visuals |
| Measurement | KPI-driven testing & iteration process | Client-led analytics and performance tracking |
| Best Use Case | Full-funnel programs with ongoing content needs | One-off hero explainer videos |
| Engagement Model | Retainer + project pricing | Project-based pricing |
What To Compare (And Why It Matters)
Industry Focus And Use Cases
Vidico: SaaS/tech-first, full-funnel coverage—from awareness explainers to evaluation demos and proof-driven stories—plus paid video marketing variants.
Yum Yum Videos: Broad industry mix; strongest at top-of-funnel explainer videos that communicate a clear idea.
Interested in our design system concept? Learn more about Vidico’s 10x Approach to creative production.
Format Range And Reuse
Vidico: Live action, 2D/3D, motion graphics [2], and mixed media content. We design each shoot to spin off platform-specific versions, cut-downs, and language variants to enhance reach.
Yum Yum Videos: Primarily 2D animated videos with a consistent illustrative style.
Process, Scale, And Velocity
Vidico: Systems-based production for volume—asset banks, scene libraries, and templates that make it easy to break masters into channel/market variants. Great when you must develop 10–50 assets per quarter.
Yum Yum Videos: Linear, single-project flow optimized for one deliverable at a time; ideal when you don’t need constant output.
Performance And Measurement
Vidico: We script for outcomes, test multiple hooks/CTAs, and report against KPIs so your business can answer what actually drives conversions.
Yum Yum Videos: Creative delivery first; performance tracking is typically client-led.
Case Study: Toggl
Toggl increased conversion rates by 32% and reduced cost-per-acquisition by 27% using our video system for their product launch campaign → See our work
Brand Consistency And Localization
Vidico: Centralized brand kits, governance, and localization across regions; consistent content that brings products to life and feels native in-market.
Yum Yum Videos: Strong brand adoption within a single project; ongoing consistency across many assets usually requires more client oversight.
Engagement Model And Pricing
Vidico: Subscription/retainer for predictable capacity (with project support). As your library grows, per-asset economics improve, and your team moves faster.
Yum Yum Videos: Project-based pricing suits one-off animated explainer requests or small startups making a first investment.
The Human Side: Style, Stories, And Creativity
Both teams value creativity and engaging stories, but they channel them differently. Vidico thinks system-first: build infrastructure that lets your content travel—sales decks, ads, onboarding, product tours—without losing tone or brand. Yum Yum focuses on a single animated explainer that’s warm, memorable, and easy to watch. If your roadmap spans quarters and regions, you’ll likely want infrastructure; if you need a single moment that feels special, Yum Yum videos can be a neat fit.
TikTok increased creative output by 400% using our video system → See our work
Practical Questions To Decide
- Strategy: How will scripts map to funnel stages and KPIs to educate the audience and drive conversions?
- Scale: What’s the process for variants (channels, markets, languages)?
- Brand: How are brand kits managed across dozens of videos?
- Speed: Timeline for an explainer plus five cut-downs—and which parts are templated for smooth handoffs?
- ROI: Which metrics will be reported, and how frequently?
- Handover: Do we receive editable files, templates, and a style guide with enough details to extend later?
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FAQs
What makes Vidico different from other video agencies?
Vidico stands out through its systems-based approach to creative production. While both Vidico and Yum Yum Videos offer animated explainer videos, Vidico builds scalable asset banks, delivers faster turnaround, and works seamlessly with fast-growing tech companies. If you’re comparing Vidico vs Yum Yum Videos, Vidico is built to support long-term growth and high-volume creative needs.
How long does it take to produce an animated explainer video with Vidico?
The timeline depends on the project’s complexity, but most animated explainer videos can be completed within 4–6 weeks. Vidico’s process is fully managed, ensuring smooth collaboration, efficient feedback loops, and high-quality output from scripting to delivery.
Are explainer videos effective for B2B companies?
Yes, absolutely. Explainer videos are ideal for simplifying complex ideas, especially in B2B SaaS or tech environments. Whether you’re launching a product, clarifying a service, or boosting conversions, animated explainer videos help educate your audience and drive performance across multiple marketing channels.
Verdict
If you’re buying a single video, Yum Yum Videos is a strong pick for approachable, illustrative pieces that simplify complex ideas and complex topics with charming visuals.
If you’re building a repeatable engine—where one shoot feeds ads, landing pages, social, sales, onboarding, and localization—Vidico is designed to develop, govern, and scale that system, ensuring your content works harder over its life.
Ready to discuss your video marketing strategy? Book a free consultation to discover how systematic video production can drive your business growth.
References:
1. https://www.globenewswire.com/news-release/2022/08/12/2497652/0/en/Video-Production-Company-Vidico-Launch-Rebrand-To-Offer-Their-Customers-Clarity-Precision-And-An-Even-Higher-Level-Of-Communication.html
2. https://www.adobe.com/uk/creativecloud/animation/discover/motion-graphics.html
