When Sail Internet approached Vidico for the first time, they were in need of a simple, sleek animation that took their outdated explainer video and notoriously upgraded its quality to make it more creative and impactful so it could capture attention and convince more potential customers.
After having a lot of success with this brand animation and its multiple cutdowns, Vidico basically became an extra arm of their business.
We teamed up to develop a 12-month video marketing strategy split by quarters with 3 objectives in mind:
- Address their customers’ main paint points, doubts, and objections through compelling videos.
- Communicate their offers in a clear and pitch-perfect way.
- Test as many creatives as possible across paid media.