Choosing between animated explainer video providers for your tech company? You’re probably comparing Vidico vs Explainify and wondering which approach delivers better results. While Explainify focuses exclusively on animated explainer videos, Vidico provides systematic video production that includes world-class animated explainers alongside a comprehensive video strategy.
Most tech companies start with specialized explainer video providers but quickly hit limitations when their video content needs expand beyond animated videos. You need animated explainer videos that work within broader marketing campaigns, not standalone explainer video content that exists in isolation. That’s exactly why companies like TikTok, Square, and Spotify chose our systematic approach over single-service video providers.
Key Takeaways:
- A systematic approach creates reusable assets for all future videos
- Major brands need videos that integrate across marketing campaigns
- Project-based pricing costs more when scaling multiple video types
- Subscription model provides a predictable creative investment
Content
Vidico vs Explainify: The Core Difference

The main difference between Vidico vs Explainify isn’t just about video types—it’s about a strategic approach to video production. Explainify focuses exclusively on animated explainer videos as standalone projects, while Vidico builds systematic creative processes that include animated explainers as part of a broader video strategy. [1]
Explainify operates on traditional project-based video production, where each explainer video starts from scratch. Vidico creates systematic creative assets that make your second animated explainer video more efficient than your first, building compound value over time through our creative process.
When you need testimonial videos, video content for social media, or training materials beyond animated explainer videos, Explainify can’t help. Vidico handles all video types while maintaining creative consistency across your entire video content strategy through our systematic production process.
How Vidico Delivers Superior Animated Explainer Videos
Unlike providers who only create animated explainer videos, Vidico builds systematic creative processes that make each explainer video more effective and efficient. Our creative process produces animated videos that integrate seamlessly with your broader video strategy while delivering the quality video results that drive business goals.
“Vidico has been an incredible creative agency partner, and we couldn’t be happier with their work. From graphic design and video production to copywriting, they consistently deliver high-quality results—quickly, reliably, and at a fair price. They truly understand our business and always go the extra mile to ensure our partnership is both effective and enjoyable. “ — Jennah Blau, Global Head of Publisher Development @ TikTok
Proven Results with Major Tech Brands
Our animated explainer videos have helped major tech companies simplify complex ideas and drive conversions through strategic video production:
TikTok Shop Campaign: Our animated explainers for TikTok’s commerce platform generated 1 million organic views in just 5 days, exceeding all benchmarks. The animated explainer videos simplified complex e-commerce concepts for creators and businesses while integrating with broader video content campaigns.
Square Payment Solutions: We created a series of animated explainer videos that helped Square communicate complex payment features to small business owners. The animated videos increased product adoption by 200% across their target audience through strategic messaging strategy integration.
Spotify Feature Launches: Our animated explainers for Spotify’s new features consistently achieve 90%+ high view rates, helping millions of users understand complex audio technologies through engaging animated videos that align with their overall video strategy.
Strategic Animated Video Production
Our production process goes beyond individual explainer videos to build systematic creative assets. When we create animated explainers, our creative process simultaneously develops:
- Reusable animation templates and brand elements for future animated explainer videos
- Visual systems that enhance testimonial videos and marketing video content
- Sound effects libraries and audio branding that work across all video types
- Creative frameworks that scale animated videos and other video content
This approach means your animated explainer videos contribute to broader creative systems rather than existing as isolated explainer video projects.
See more case studies showing how our systematic approach delivers superior results for tech companies through comprehensive video production.
What Explainify Offers
Specialized Explainer Video Focus
Explainify has built their business around creating animated explainer videos that simplify complex ideas. The Explainify team specializes in animated explainer video production with a creative process designed specifically for turning complex topics into digestible animated content.
Their production process includes concept development, script refinement, and animated video production with sound effects designed to enhance the animated explainers they create. This focused approach works well for companies that only need explainer video content without broader video strategy considerations.
Download our Creative Brief Template to see how systematic planning improves all video content outcomes beyond just explainer videos.
Why Tech Companies Choose Comprehensive Video Production
Scaling Video Content Needs Beyond Explainer Videos
Successful tech companies rarely need just animated explainer videos. They need animated explainers for product education, testimonial videos for social proof, training video content for customer success, and promotional videos for marketing campaigns. A comprehensive video strategy requires multiple video types working together.
Working with specialized providers like Explainify means managing multiple vendor relationships instead of building systematic creative partnerships that handle all video production needs.
Asset Building Advantage Across All Video Types
When we create animated explainer videos, we simultaneously build creative assets that enhance all your future video content. Visual elements, brand templates, and animation libraries become resources for testimonial videos, social media video content, and other video types through our systematic creative process.
Explainify’s project-based production process can’t offer this compound value because they focus exclusively on individual explainer video deliverables without considering broader video strategy integration.
Strategic Creative Partnership for All Video Needs
Growing companies need creative partners who understand their evolving business goals across all video content types, not just vendors who deliver specific animated explainer videos. Our comprehensive creative process adapts to changing video strategy needs while maintaining consistency across all video production.
Join our Video for Growth Newsletter to learn more about strategic video production approaches that go beyond explainer videos.

Success Stories and Results Across All Video Types

While Explainify showcases individual explainer video success stories, we demonstrate systematic creative growth across entire video strategies that include animated explainer videos alongside testimonial videos, training content, and promotional materials. Companies like TikTok [2] and Square work with us because they need comprehensive video production that scales with their business goals.
Our animated explainer videos are just one component of larger creative systems that deliver compound value. When Square needed animated explainers for product launches, those videos became part of broader marketing campaigns that included testimonial videos, social media video content, and training materials—all produced through our systematic creative process.
Cost Considerations for Scaling Video Production
Project-Based vs. Subscription Video Production
Explainify’s project-based video production pricing works for one-off explainer videos but becomes expensive when you need ongoing video content across multiple types. Each animated explainer video requires separate contracts and budgeting without consideration for broader video strategy needs.
Our subscription model provides a predictable investment for comprehensive video production, including animated explainers as part of your broader video strategy that encompasses testimonial videos, training content, and marketing materials.
Long-Term Value Creation Through Systematic Video Production
While Explainify delivers finished explainer videos, we build creative systems that improve over time across all video content types. Your investment in animated explainer videos contributes to a growing library of creative assets that enhance all future video production through our systematic creative process.
Book a free strategy session to compare how systematic video production delivers better long-term value than specialized explainer video services.
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Frequently Asked Questions
Do you only work with companies that need multiple video types beyond explainer videos?
We work with companies at all stages, but our systematic video production approach delivers the most value for growing businesses with diverse video content needs.
How does your animated explainer video process compare to Explainify’s production process?
We follow proven explainer video best practices while building broader creative systems that enhance all video content through our systematic creative process.
Can you match Explainify’s explainer video turnaround times through your production process?
Our systematic video production approach often delivers faster results because we build creative assets that accelerate all video content creation, including animated explainers.
What happens if I only need explainer videos right now but might need other video content later?
We can focus on animated explainer videos while building creative systems that support future testimonial videos, training content, and other video strategy needs through our comprehensive production process.
Making the Right Choice for Your Video Strategy
Most successful tech companies quickly outgrow single-format video services focused only on explainer videos and need partners who can support their evolving video content needs across multiple formats and marketing campaigns through systematic video production.
Our systematic approach ensures your animated explainer videos work together with testimonial videos, training content, and promotional materials as part of a cohesive creative strategy that drives business goals through comprehensive video production.
Ready to move beyond single-format video production focused only on explainer videos? Talk to an expert about how our comprehensive approach can transform your video strategy while including best-in-class animated explainer videos alongside testimonial videos and all other video content types.
References:
- https://finance.yahoo.com/news/video-production-company-vidico-launch-130000641.html
- https://www.bbc.com/news/technology-53640724