Video Content

15 Best B2B Video Services & Companies (2024)

Laura Chaves
February 29, 2024

From showing off products to telling corporate stories, B2B video services cover a lot. They help businesses stand out, get noticed, and stay memorable.

But it’s not just about being entertaining. B2B videos help businesses grow, bringing in more customers and making more sales. They’re a big deal in the business world, helping companies shine bright.

Read on as we share the expertise, passion, and dedication of the best B2B video marketing companies shaping corporate communication’s future one frame at a time.

Content

    Top 15 B2B Video Production Services

    1. Vidico

    Average Pricing: Starts at $5000

    Quick Description: Vidico is revolutionizing video production by offering an end-to-end process that’s fast, affordable, and, dare we say it, fun! Working with leading companies, Vidico boasts a 4.9-star rating from over 100 reviews and is trusted by over 450 startups and established enterprises worldwide.

    As a prominent video production company in the industry, we can be your go-to solution for B2B videos, offering a streamlined process that’s fast, affordable, and enjoyable.

    “With Vidico, every single detail matters. They make sure everything looks clean, beautiful and very professional.” – Karim Zuhri, Chief Operating Officer at Cascade

    Our expertise lies in creative storytelling, delivering a perfect blend of production and marketing strategy to effectively communicate tech brands’ value propositions [1]. Our team, which is deeply committed to our clients, has successfully garnered over 1.3 billion views to date. It’s highly likely that you’ve encountered a Vidico production, perhaps without even realizing it at the moment.

    Don’t let your competitors steal the spotlight. Invest in B2B videos and stand out in the market. Use our VidiFit Quiz now to get started on your explainer video journey!

    Key Services:

    Animation:

    • Explainer Videos
    • App Videos
    • Walkthrough Videos
    • Animated Videos

    Live-Action:

    • Brand Videos
    • Product Overview Videos
    • Social Video Content
    • Crowdfunding Videos
    • Case Study Videos
    • Corporate Videos
    • Careers Videos
    In need of video? Get a quick estimate
    Find the right type of video to meet your marketing goals and get an instant estimation on how much it would cost to produce it.
    Get pricing

    2. Webdew

    Webdew Website

    Quick Description: In 2016, Webdew became a leading provider of compelling B2B videos catering to marketers’ evolving educational content needs.

    With a diverse team overseeing every aspect of the video production process, from conceptualization to delivery, Webdew ensures seamless execution and exceptional results.

    Key Services:

    3. Maximum Effort

    Maximum Effort Website

    Quick Description: Maximum Effort Productions, founded by Canadian actor Ryan Reynolds and George Dewey, is a renowned film production company and digital marketing agency.

    Named after a catchphrase from Reynolds’ film Deadpool, Maximum Effort Marketing has created ads for Reynolds’ brands Aviation Gin and Mint Mobile, as well as films like Deadpool 2 and Free Guy.

    Key Services:

    • Film Production
    • Digital Marketing
    • Advertising Campaigns
    • Video content strategy
    • Branding and Creative Content Development
    • Video Production (Including B2B services)
    • Social Media Marketing and Management

    4. Demo Duck

    Demo Duck Website

    Quick Description: Demo Duck, established in 2011, started with explainers and has grown to offer a diverse range of services, including advertisements, testimonial videos, and even sound effects.

    Over the years, Demo Duck has built a sterling reputation, collaborating with over 300 brands across various industries, particularly emphasizing B2B SaaS video production.

    Key Services:

    • 2D Animation
    • Live Action Videos
    • Explainer Videos
    • Commercial Ads
    • Educational Videos
    • Animated Ads

    5. Explainly

    Explainly Website

    Quick Description: As storytelling experts, Explainly specializes in transforming business concepts into impactful videos that solve problems. From scriptwriting to visual appeal, they combine engaging narratives with compelling visuals to bring your story to life.

    While they guide you through the process, they believe in collaborating with talented individuals within your organization. They ensure that you incorporate video with your B2B marketing campaign.

    Key Services:

    • 2D Animation
    • 3D Animation
    • Mixed media
    • Live action

    6. Testimonial Hero

    Testimonial Hero Website

    Quick Description: Testimonial Hero specializes in creating engaging video testimonials to elevate your B2B video marketing strategy. Harnessing the power of customer testimonials, they instill trust and accelerate deal closures by providing authentic and compelling explainer videos.

    With a thorough understanding of your company, customers, and marketing video objectives, Testimonial Hero delivers customer-tailored branding videos to address pressing sales and marketing challenges.

    Key Services:

    • Customer Testimonials
    • Remote Testimonials
    • Customized Video Creation
    • Sales and Marketing Video Solutions

    7. Ogilvy

    Ogilvy Website

    Quick Description: Ogilvy, with a legacy dating back to 1948, is dedicated to growing brands and other businesses through borderless creativity.

    At the intersection of talent and capabilities, Ogilvy’s experts in Advertising, Public Relations, Consulting, Health, and Experience work seamlessly across 131 offices in 93 countries to drive innovation and create impactful solutions.

    Key Services:

    • Advertising
    • Public Relations
    • Experience
    • Health
    • Consulting
    • Video testimonial

    8. Video Explainers

    Video Explainers

    Quick Description: With nearly a decade of experience, Video Explainers, founded in 2010 in Tempe, Arizona, and with an additional office in New York City, specializes in creating animated explainer videos.

    The B2B video marketing company excels at communicating the true essence of your brand to the targeted audience in a fun and engaging way within a short time.

    Key Services:

    • 2D Cartoon Animations
    • Infographics
    • Product Demo Video
    • Explainer Videos
    • Whiteboard Videos

    9. NinjaPromo

    NinjaPromo

    Quick Description: As a leading B2B video marketing agency, NinjaPromo specializes in offering compelling video production packages tailored to meet the ever-expanding content needs of marketers. From explainer videos to commercials and social media content, they provide various services to engage audiences effectively.

    NinjaPromo’s multifaceted team handles the entire video production process, from concept to post-production. Their packages include scriptwriting, directing, shooting, and editing, ensuring a seamless and professional outcome.

    Key Services:

    • Video Editing and Graphics
    • 3D Videos and Animations
    • Video Marketing Strategy

    10. Cinemads

    Cinemads

    Quick Description: Cinemads specializes in creating binge-worthy B2B video marketing videos for companies and startups worldwide. Whether you need campaign augmentation, account-based marketing strategy development, or full creative production services, Cinemads has you covered.

    Key Services:

    • Campaign Augmentation
    • Marketing Strategy Development
    • Campaign Development
    • Creative Production
    • Supported Social Media Management
    • Supported Web Campaign Development
    • Photography & Filming

    11. Biscuit Filmworks

    Biscuit Filmworks

    Quick Description: Biscuit Filmworks, founded over a decade ago by director Noam Murro and managing director Shawn Lacy, is a renowned commercial production company based in Los Angeles and London.

    Recognized for nurturing top talent and producing some of the industry’s most memorable work, Biscuit has consistently been one of the most prolific and award-winning companies in commercial production since its inception.

    Key Services:

    • Production
    • Brand Video Marketing
    • Advertising
    • Media
    • Entertainment
    • Film
    • Television
    • Branded Entertainment
    • Live-Action
    • Storytelling

    12. Next Day Animations

    Next Day Animations Website

    Quick Description: Next Day Animations specializes in creating outstanding explainer animation videos to meet your company’s marketing needs. From corporate employee conferences and training sessions to explainer videos for new websites, their animations are versatile and effective.

    Key Services:

    • 2D Vector Animation
    • Whiteboard Animations
    • Infographics
    • Customer testimonial videos

    13. Sandwich

    Sandwich Website

    Quick Description: The Sandwich team, led by Adam Lisagor, is a renowned video recording company that creates incredibly captivating videos with compelling plotlines. With a focus on knowledge, creativity, and high-quality production, they deliver exceptional results.

    The Sandwich team excels at reaching the core of complex products and infusing their magic to create simple yet creative product demo videos.

    Key Services:

    • TV Spots
    • Explainers
    • Testimonials
    • Animations
    • Documentaries

    14. Epipheo

    Epipheo Website

    Quick Description: Epipheo expresses messages through clever storytelling techniques, employing a streamlined process that ensures clarity and seamlessness. With over 12 years of experience, they have perfected their approach to make understanding easy and the process seamless for their potential clients.

    Key Services:

    • Product Marketing Videos
    • Social Video Ads
    • Testimonial Videos
    • Case Studies

    15. Content Beta

    Content Beta

    Quick Description: Content Beta specializes in helping brands with B2B video production by transforming their dull product documentation into engaging product demos and how-to videos that require no hand-holding.

    Since 2020, Content Beta has collaborated with over 150 brands, including ServiceNow and Xactly, establishing themselves as leaders in SaaS video marketing.

    Key Services:

    • Explainer Videos
    • Product Demos
    • Thought Leadership Videos
    • How-To Videos
    • Remote Testimonial Videos

    What’s A B2B Video Production Service?

    A B2B video production service refers to a professional service provider specializing in creating video content tailored specifically for business-to-business (B2B) marketing purposes [2].

    These services typically involve producing high-quality videos that showcase products, services, or solutions offered by one business to another.

    A great video can effectively communicate ideas, demonstrate value propositions, generate leads, and engage target audiences within the B2B sector through visually compelling and informative content.

    In need of video? Get a quick estimate
    Find the right type of video to meet your marketing goals and get an instant estimation on how much it would cost to produce it.
    Get pricing

    Benefits of B2B Video Services

    Enhanced Communication

    Video content offers a dynamic and engaging way to communicate a few ideas and messages, making it easier for businesses to convey their value propositions and key messages to potential customers and partners.

    Increased Engagement with Target Audience

    Short videos capture the audience’s attention more effectively than text or static images, leading to higher engagement with B2B marketing campaigns. This heightened engagement can increase brand awareness, lead generation, and conversions.

    Improved Brand Perception

    High-quality video content can enhance a business’s brand image and reputation, positioning them as industry leaders and experts. This helps build trust and credibility among potential customers and prospects.

    Versatility

    B2B video services offer various formats and styles, allowing businesses to create content tailored to their specific marketing objectives and target audience preferences.

    From explainer videos to product demos to client testimonials, numerous options suit different needs.

    Measurable Results

    Many B2B video platforms offer analytics and tracking capabilities, allowing businesses to measure the effectiveness of their video marketing efforts in real time.

    This data can provide valuable insights into audience engagement, conversion rates, and ROI, enabling businesses to optimize strategies that encourage viewers and can be a sales funnel for your business.

    How to Choose the Right Production Company for Your B2B Brand

    1. Define Your Objectives: Clearly outline your goals for the video project. Determine the specific message you want to convey, your target audience, and the desired outcome of the video.
    2. Review Relevant Experience: Look for production companies with a track record of creating successful B2B videos. Evaluate their portfolio to see if they have experience working with similar brands and if they’ve produced videos in your industry.
    3. Assess Expertise in B2B Marketing: Choose a production company that understands the nuances of B2B marketing [3]. They should be knowledgeable about the challenges and opportunities unique to B2B audiences and be able to tailor their approach accordingly.
    4. Check Production Quality: Examine the production quality of their previous videos, paying attention to factors like video resolution, audio clarity, and overall aesthetics. Ensure their production standards align with your brand’s image and expectations.
    5. Discuss Budget and Timeline: Discuss your budget and timeline expectations openly. Ensure the production company can deliver within budget constraints and meet project deadlines without compromising quality.
    6. Arrange Consultations: Schedule consultations with potential production companies to discuss your project in detail. Use this opportunity to gauge their professionalism, communication style, and willingness to collaborate.

    Want to leave a lasting impression on your B2B audience? Let’s create memorable video content together. Use our VidiFit Quiz for a free estimate so we can start your video project!

    Why Work With Vidico

    Expertise in B2B Video Content

    Vidico’s specialization in B2B video services is rooted in its deep understanding of the intricacies of business-to-business marketing. We comprehend the unique requirements and challenges of B2B marketing campaigns, allowing us to tailor their approach and create videos.

    Proven Track Record in Video Marketing

    Their impressive track record evidences Vidico’s success in B2B video services. Over the years, they have collaborated with many clients spanning diverse industries, ranging from burgeoning startups to well-established enterprises.

    Our portfolio boasts expertise in different video types, showcasing our versatility, creativity, and ability to deliver exceptional results consistently.

    Transparent Pricing

    Vidico believes in transparency and simplicity when it comes to pricing. You can use our VidiFit Quiz for a free estimate for all potential projects, allowing potential customers to understand the costs involved upfront.

    FAQs

    How does B2B video marketing add value?

    B2B video marketing adds value by effectively communicating ideas, product benefits, and solutions, showcasing product demonstrations, and building credibility and trust among the intended audience.

    Through engaging storytelling and visual content, B2B videos can educate, inform, and persuade decision-makers, build brand awareness, lead generation, and, ultimately, increase the brand’s values.

    How do I promote my B2B video?

    Promoting your B2B video involves several strategies, including leveraging social media platforms like LinkedIn and Twitter to share your video with relevant industry professionals and decision-makers.

    Additionally, you can incorporate your video into email marketing campaigns, embed it on your website, and optimize it for search engines to increase visibility.

    What’s an example of B2B?

    An example of B2B (business-to-business)[4] is a software company providing a customer relationship management (CRM) platform to a telecommunications company to help manage customer data and improve customer service.

    In this scenario, the software company sells its product directly to another business rather than individual consumers.

    Key Takeaways

    B2B video services offer immense value to other businesses by providing a powerful means to effectively communicate their message, engage their target audience, and drive business growth.

    With the ability to convey complex ideas in a compelling and digestible video format, B2B videos have become essential for marketers looking to increase brand awareness and stay ahead in today’s competitive landscape.

    Ready to harness the power of B2B video services for your business? Use our VidiFit Quiz for your video marketing needs and elevate your brand identity!

    References:

    1. https://www.globenewswire.com/en/news-release/2022/08/12/2497652/0/en/Video-Production-Company-Vidico-Launch-Rebrand-To-Offer-Their-Customers-Clarity-Precision-And-An-Even-Higher-Level-Of-Communication.html
    2. https://www.investopedia.com/terms/b/btob.asp
    3. https://www.forbes.com/sites/forbestechcouncil/2023/12/11/the-digital-evolution-of-b2b-marketing/
    4. https://nytlicensing.com/latest/marketing/b2b-content-marketing-strategy/
    In need of video? Get a quick estimate
    Find the right type of video to meet your marketing goals and get an instant estimation on how much it would cost to produce it.
    Get pricing
    Stand out with advanced video marketing insights.

    Stand out with advanced video marketing insights.

    For free.
    Once a month.
    5-min read.
    Book intro call

    Start with a free strategy session

    You can try us out, and see our approach before formal engagement. Really!
    Book an intro call