Take your B2B content further! 🚀 — Join our free masterclass on 2024 tactics to scale creative
Learn more
Get in touch
Take your B2B content further! 🚀 — Join our free masterclass on 2024 tactics to scale creative
Learn more

The Motion Newsletter: Trends & tactics to create high-impact creative

Join 9,960+ marketing and brand managers reading The Motion for a weekly dive into everything creative strategy.

For free
Once a week
5-min read
cover-1 cover-2
Learn from experts who are creating video for some of the most innovative companies.

Get practical advice to reach your marketing goals, with video.

We share effective video marketing campaigns, video content strategies to implement, type of videos to use and solutions to common video challenges that every business is facing.

You’ll find:

Unique stories shared by experienced marketers on how they’ve used video and how it’s worked for them across a number of channels.

Learnings on performance metrics, ROI for videos and how to make the most of your video budget.

Storytelling must-haves, and how other brands have cut through the noise.

Learn for free
We looked at several agencies to help us with a video, and we chose Vidico for two reasons: their explainer video quality and their willingness to move beyond the cookie-cutter approach.
Omer Molad, CEO
5/5 stars

Use video properly

Learn what type of video content will work best for your business model.
Join for free →

Get campaign insights

Find answers around ROI, performance and KPIs from successful video campaigns.
Join for free →

Stay ahead of the curve

Never miss out on the latest trends in video marketing and brand storytelling.
Join for free →

You’ll unlock content like this:

Image

3 ways to win big with full-funnel video marketing.

Most companies struggle to get ROI from their video marketing efforts because they use video merely as single tactic amongst many.

When in reality, video can serve as the cornerstone of a comprehensive marketing strategy to fuel your marketing strategy from top to bottom.
Image

How to measure video performance + reach your marketing goals using video.

Aligning your video’s performance with marketing goals to prove ROI can be a tough nut to crack. As a result, most marketers focus on vanity metrics and KPIs that don’t tie to ROI.

Here are specific video KPIs you need to track to align with your (different) marketing goals, considering the different goals in the three sales funnel stages.
Image

How to nail your next product launch with video.

More often than not, marketers get caught up in their product's specific features, though the customer doesn't care. All they care about is achieving their desired outcome.

When producing your product launch video, make sure that you clarify what your viewers would get out of it.

Curated inspiration for marketing teams.

Creating great video content isn’t easy. Some products are notoriously hard to communicate.

Help your team create effective videos to communicate your product’s value props with a high degree of precision, and creative flair.

Walk away with insights, tools and suggestions from video pros that have worked with the likes of Square, Spotify and Airtable.

Whether you’re a marketing or content manager, creative director, or startup founder, our newsletter adds value to everyone.

Learn for free

Get actionable video insights every week

Complete this form and start gaining video marketing insights that are relevant to you and your brand.

By submitting this form your agree to our Privacy Policy.
We’ll use this data only to send you relevant video marketing tips.

Unlock maximum content value!

Learn how to scale creative effectively without stretching your budget.

Watch free masterclass
Book intro call

Start with a free video script 🎉

New to Vidico? You can try us out before formal engagement. Really!
Learn more
3 spots left for [Month]