Website Explainer Video

Optimise your website with explainer videos.

Turn more visitors into customers with engaging explainer videos perfectly designed to enhance your product pages and entice prospects.
5 stars
I recommend them without reservation
5 stars
experts in the video production field
5 stars
over the moon is an understatement
See real results, created by the video production company consistently rated five-stars.

Your perfect pitch working for you 24/7.

Website explainer videos make your messaging clear and easy to understand. They help you capture attention and show all the ins and outs of your product, in seconds.

For brands with a complex product, a large range of features or use cases; website explainer videos are a dream come true.

An educative tool to create a genuine brand voice and tone that aligns and enhances your brand positioning.

Some of our best explainer videos for websites.

Over 700 videos produced for companies you know.

100 million views in the last twelve months.

Yeah… we kinda have a thing for video.

Project Summary

Vidico’s Involvement

A thorough explainer video process.

We have the top-notch logistics it takes to meet any creative requirement, create intriguing visuals and animations, and scripts that are both enticing and easy to understand.

1. Video strategy: from concept, to script to storyboard we craft a unique creative approach that matches your brand, target audience and needs.

2. Dedicated video team: we assemble an award-winning team of illustrators, motion designers, producers and project managers to make your video creation process a breeze.

3. Shooting and editing: we use the right tools to make feedback loops a breeze. You can seamlessly review, comment or even add complex ideas and design preferences during the entire process.

4. Delivery: we hand over your video on time, on budget and with all the creative collateral, plus advice on how to efficiently and cost-effectively scale your video operations.

Great product, reasonable price, enjoyable to work with. We started with a promo video… added some demo videos… and will come back every time we make updates or need more videos.

James Vukanovich, Director of Business Operations
5/5 stars

Be inspired.

Shonal Narayan

Marketing Manager

The Vidico team exceeded our expectations. They were excellent listeners - not only did they hone in on our creative needs, they really took time to understand our business in order to deliver an amazing explainer video. I definitely recommend Vidico.

Omer Molad


We looked at quite a few agencies to help us with a video and we choose Vidico for two reasons; the quality of their work and their willingness to move beyond the cookie cutter approach and come up with something that is uniquely suited to us.

Ron Schniedermann


We partnered with Vidico to create two animated explainer videos and couldn't be happier with the price, the process, the team, and most importantly the finished product.

Explainer video FAQs.

What are explainer videos?

Explainer videos are animations the explain your product, platform or value proposition. We use animation in particular for technical, hard to understand products. Our explainer videos have a specific focus on quality, and where the animated assets can be used repeatedly over time. Our animation studio has won over 20-Behance awards for vector animation, frame-by-frame animation, app explainer videos and 2D-animation. Our studio also produces 3D animation for complex products. In short, we’re the animated explainer video company you’ve been looking for.

How do you make an explainer video for your website?

We’ll need to craft a narrative that outlines the current pain points your product solves, the solution, and the next steps in a way that your audience will understand. On average, you’ll want your explainer video to be between 60-90 seconds. It’s not a lot of time, so messaging must be clear and concise. Beyond scripting, comes storyboarding, then style, and finally motion and voice.

How much should I pay for an explainer video?

Explainer videos speak to your brand identity and the quality of your products. They give prospects a clear picture of your product and set expectations. Top-quality explainer videos have the potential to turn your SaaS into an overnight success, therefore the budget you allocate for it should cover the first impression you want to give to your target audience.

Producing a quality video takes time and involves more than one layer of scrutiny. When it comes to pricing, it all depends on the creative direction you choose. Elements like length, style, turnaround time, and the experience of the video production team you partner with will influence how much an explainer video can cost. Good explainer videos can range between $5,000 to $40,000. Get an estimate of how much explainer videos cost here.

Contact our video team

Got questions? Our team is here to help with insights on process, planning and your next project.
or call us on +61 1300 127 186.
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